Ads
Children’s Hospital of Orange County
Physicans of Excellence Ads Indeed, celebrating excellence is something CHOC does every day. So we’re here to help them show their pride and put their best face forward.
“Celebrating excellence. That’s something we do every day.”
“Excellence. Now THAT’S something to celebrate.”
“This is the mark of excellence.”
Second Harvest Food Bank of Orange County
Awareness Ads Hard to believe that hunger exists in Orange County? Our job was to not only make it believeable, but impossible to ignore.
“More than 90% of your money will go right here.”
“It’s hard to follow your dreams on an empty stomach.”
“For you, the economic crisis hits when you open your 401(k) statement. For her, it hits when she opens the cupboard.”
“The economy may be rebounding. But she’s not.”
Pick Up Stix
Ad Campaign [Proposed] What happens when you mix ancient Chinese tradition with the American need for speed? You get to do ads like this.
“It’s what happens when you mix ancient Chinese tradition with American need for speed.”
“Chinese food. The American way.”
“Paper hats. Open flames. Wanna watch?”
Goodwill of Orange County Business Solutions
Ad Campaign [Proposed] Most folks know what’s at the heart of Goodwill. But our job here was to show another side of them—the side that gets down to business.
“There’s more to doing business than business.”
“The best business transactions pay more than one kind of dividend.”
“We know it’s there, under that pinstripe suit.”
Read California
Ads [Proposed] What moves parents to action? Why, guilt of course.
When the stakes are this high, you go for the jugular.
“Influence your kids, before this does.”
“If you wait too long to read with your kids, this is what they’ll hear.”
Children’s Hospital of Orange County
Open Enrollment Ads The message to parents was simple: consider your kids when choosing a health plan. And who better to care for your kids than you and CHOC.
“You can’t choose his clothes or his music. At least you can choose his health plan.”
“She already has her own opinions. Luckily her health plan is something you can agree on.”
“She insists on licorice for breakfast, lunch and dinner. But she still needs you to choose her health plan.”
